Competition from the black market: Despite the legalization of cannabis in California, the black market for cannabis remains robust. This is partly due to the high taxes on legal cannabis, as well as the difficulty of complying with regulations for small-scale growers.
Banking and financing issues: Many banks are reluctant to work with cannabis businesses due to the federal prohibition on cannabis, which has made it difficult for businesses to access traditional banking services. This has also made it difficult for businesses to secure financing for expansion.
Supply chain challenges: The cannabis industry in California has faced challenges with its supply chain, particularly in the early days of legalization. Some of these challenges included a lack of licensed distributors, delays in licensing, and difficulties in transporting cannabis products across the state.
Consumer trust: The legalization of cannabis has led to an influx of new brands and products, which has made it difficult for consumers to differentiate between high-quality and low-quality products. Some businesses have taken advantage of this confusion by using false labeling and inaccurate test results to mislead consumers.
EMTRI has created a decentralized Blockchain platform that allows for complete transparency of the supply chain, from the conception point of clone genetics to the delivery of products to consumers. This will provide consumers with the ability to trace the origin of their products and ensure that they are of high quality and meet regulatory standards.
EMTRI has incorporated the use of digital wallets and token rewards protocols will enable Decentralized Finance capabilities, and provide incentives for consumers to purchase legal cannabis products. Consumers will be rewarded with tokens for purchasing legal products, which can then be used to purchase other products or exchanged for other cryptocurrencies.
EMTRI has establish a reliable supply chain ecosystem that is managed and incentivizes the complete supply chain. This ecosystem will ensure that all products are grown and processed in compliance with regulatory standards, and that all participants in the supply chain are incentivized to produce high-quality products. This will help to address some of the challenges with the supply chain that have been experienced in the industry.
By leveraging blockchain technology, EMTRI will create a secure and immutable record of all transactions within the supply chain. This will provide businesses with greater control over their supply chain and enable them to identify potential issues or areas for improvement.
EMTRI will also work with third-party testing laboratories to ensure that all products are accurately labeled and tested for potency and contaminants. The results of these tests will be recorded on the blockchain, providing
By establishing a reliable supply chain ecosystem that is managed and incentivized, EMTRI aims to promote consumer trust in legal cannabis products and help to grow the legal market in California.
